Founded in 1998, Guru Bicycles is a Canadian custom bike manufacturer based in Québec. Guru Bicycles began by making handcrafted custom bikes in limited numbers and their product soon caught the eye of cycling connoisseurs. It did not take Guru long to achieve international recognition as a leading manufacturer of very high quality road and triathlon bikes. Guru’s first bikes were made of steel and aluminum, but they soon introduced titanium and carbon fiber. Guru’s meticulous workmanship of materials such as traditional steel and the latest composites has ensured Guru a place at the forefront of the industry. This focus on development and innovation has become a veritable hallmark for Guru. This concern for the quality of the finished product earned Guru official recognition when it received the design exchange award in 2001. Besides producing custom bikes of outstanding quality, Guru takes a personalized approach in crafting bikes for every category of cyclist, from road cyclists to triathletes and time trial specialists. This unique approach has placed Guru in a class of its own. Guru is the world's premiere custom manufacturer of Road and Triathlon bicycles, offering a vast variety of personalized design and paint choices. Guru's attention to detail, superior hand craftsmanship and highest quality materials ensure the best custom bicycle for each individual Guru cyclist. Guru has in-house capabilities to manufacture and handcraft bicycles in 4 materials; Carbon, Titanium , Steel, Aluminum and combinations of the above. On top of everything else, most Guru custom bikes go from drawing to finished product in about 3 weeks! This is unheard of in an industry where some custom bikes can take up to 4 months to complete. This is a true testament to Guru’s innovation and efficiency.


Interested in purchasing a Custom made GURU? Book in for a FREE pre purchase GURU bikefit in our iBIKEFIT STUDIO to work out your custom geometry needs.




GURU CR.901

FRAMESET: $7,500

“The CR.901 - Fastest Bike Split at Ironman NZ 2011”
The objective for CR.901 was straightforward: dial it all up! Take the legendary ride quality and performance characteristics of our Guru Crono; itself an Ironman and world championship winning bike and enhance them to unsurpassed levels. It wasn't an easy task, but our design & engineering team came through with flying colors.
CR.901 has a completely revolutionary frame profile in the Custom arena, featuring a meticulously optimized air foil configuration that produces a 20% aerodynamic advantage versus the NACA industry standard. The new design delivers an oversized bottom bracket and chain stay junction that translates into the purest of power transfers.
CR.901 also features a uniquely contoured seat stay design that, when combined with the frame's 70/30 carbon fiber-to-resin construction, produces the smoothest, most body preserving ride we've ever offered to multi-sport athletes.
All of this innovation does not come at the expense of a perfect fit ― it's a Guru, after all, so it remains fully customizable. Ultimately, this bike will extract the very best performance out of you, allowing you to ride and run faster than ever before. Objective met.